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Ahmad Al-Rubaie

Head of Strategy

Prior to joining EBTIC, Ahmad worked as an Innovation Consultant within the Applied Technology Centre in BT Innovate & Design. Ahmad was involved in the identification, articulation and down-streaming of innovation and therefore worked on a number of projects developing working prototypes on various BT platforms such as Ribbit.

Prior to that, Ahmad worked as a Programme Manager for the BT Innovate Operations team managing BT Group CTO's external programmes and board engagements. This included high profile organisations such as ATIS (Alliance for Telecommunications Industry Solutions), the GIIC (Global Information Infrastructure Commission) and BT’s engagement with the OLPC (One Laptop Per Child). Ahmad was also involved in a number of transformation programmes such as the GCTO to BT Innovate and the BT Innovate & BT Design merger.

With a degree in Electronic Engineering and a master's in Communications Systems, Ahmad started his career as a C/C++ Software Developer. He led the development of the first bilingual (English/Arabic) professional desktop publishing application for Arabic Windows in 1992/1993. He was also a Lead Developer for the Macintosh desktop publishing application ‘Ready Set Go’, which at the time was the de facto standard in the Middle East and North Africa.

In 1995 and while working for the largest Middle Eastern publishing house, Saudi Research & Marketing in London, Ahmad led a project that produced an electronic version of the prominent Arabic newspaper Asharq Al Awsat. This project resulted in the first high profile Arabic paper to be simultaneously published in print and on the Internet. Following this success, Ahmad led a number of projects that led to the development of the award winning ArabNet (one of the first portals for the Middle East & North Africa). As a General Manager, he then led ArabNet Technology (a subsidiary of Saudi Research & Marketing) from its inception in 1996 to 1999 when he left to join BT.

Ahmad joined BT in 1999 to form and lead a team to drive the rollout of SegaNet across 12 European countries. As a Programme Manager, he worked and led a number of other programmes for IMS (Internet & Multimedia Systems) and BT Openworld until he joined Group CTO in 2003.